This project has probably been my biggest project to date and by big i mean physical size!! Not on did i join in the install of this beast but it was installed 85 feet in the air, took 12 hours, and in Utah WINTER! haha. Okay enough about the weather.

Wasatch Auto requested a logo but had specific guidelines as to the shape of their logo. A company named Truck World owned the lot before Wasatch Auto did and they had an exsisting sign made specifically for their logo. So what my job was was to take this shape and create a logo in that same shape but at the same time keeping it fresh and unlike Truck World. A bit limited but following guidelines and design tastes we knocked this one out real nicely.

This is a back-lit double sided sign and probably about 15 feet tall x 30 feet wide. Wasatch Auto were thrilled with how the logo came out and the install went great as well. Nice to see my work go from concept to design to being used by clients. Here are some pictures of the logo in action.

This is a screen shot from their website. I didnt create their website. Just showing you some product placement.

a couple night shots. Notice the hight and the snow! Crazy.

Building Sign.

The logo was also used on two front signs that are street level, window decals, and licence plates. Fun stuff.